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We've recently launched our mitochondrial support supplement which contains a compound known as Pyrroloquinoline quinone, otherwise known as PQQ. In this post we wanted to dive into what this compound is and its functions. PQQ is a small molecule that is found in plants, bacteria, and some animal tissues. It has a chemical structure similar to that of vitamins and is classified as a redox cofactor, which means that it can participate in chemical reactions that involve the transfer of electrons. PQQ has gained attention in recent years due to its potential health benefits, including its ability to act as an...

Mitochondria are membranous, slightly elongated structures contained within the cytoplasm of almost all eukaryotic cells. Using aerobic respiration, they take oxygen and the compounds in our food to make energy (in the form adenosine triphosphate, known as 'ATP'). Each cell contains the appropriate amount of mitochondria relative to its energy use. That means organs such as the heart contain a lot of mitchondria, infact each cell of your heart contains around 5000 mitochondria. When we lose mitochondria or they begin to malfunction, it can increase our risk of 'dis-ease'. It is thought that mitochondria were originally independent bacterial entities which at...

With the launch of our latest organic wholefood vitamin C formulation, we wanted a dive a bit more into the benefits of wholefood vitamin C and why it should be a regular part of your diet. Vitamin C is one of the most well-known and widely studied vitamins out there. It was first discovered in the 18th century and since then, we've learned a lot about its many functions in the body. It's been shown to help support a healthy immune system, skin health, and even cognitive function. Here's a list of all specific functions of vitamin C Required for...

All our wholefood range is certified organic by the Soil Association. The Soil Association symbol is a recognised and trusted mark of organic certification internationally but why choose organic? Rather than relying on chemical inputs, organic farmers and growers adopt management practices that build and enhance natural soil fertility with the application of organic matter, green manures and long-term crop rotations, and controlling weeds, pests and diseases through mechanical weeding, variety choice and by encouraging natural predators. A growing number of studies are now linking pesticides to various human health effects. A 2004 review co-authored by the National Cancer Institute concluded that...